SANYO entered the mobile phone market over a decade ago with the inception of its PHS (Personal Handy System), an initiative which pushed the rapid growth of the mobile phone sector in Japan.

Since then, SANYO has been one of the early adaptors of new technologies in this field. In Japan, SANYO quickly gained ground in the CDMA technology-based mobile phone market and began its global expansion in 1998 with its partnership with Sprint PCS, the North American operator. SANYO was the first to launch the colour LCD screen handset and camera equipped handset in the US market.

In 2001, SANYO launched Japan’s first UMTS single mode mobile phone and continued its enhancement of its UMTS/GSM dual mode mobile phones. SANYO’s ownership of key devices, such as batteries, LCD modules and camera modules, ensures that SANYO is strongly placed to drive the 3G market. At the end of 2004 SANYO presented its first 3G phone – the S750 - for the European market. The latest model is the S750i which is directly available from Orange. The collaboration is part of SANYO’s continuing expansion of its mobile phone business across Europe.

SANYO is a truly multinational company, comprising 83 production sites, 40 sales organizations and 37 other companies making it one of the largest electronic companies in the world with over 80,000 employees.

For further information, please visit SANYO’s website at http://www.global-sanyo.com